Don't Get Thin

The "Share a Coke" campaign has arrived in Tanzania with culturally relevant names and sayings.

For instance, I had a coke with this bottle top last week:

Here in Tanzania it is a compliment if you tell someone "you have gotten fat". Every ex-pat, upon returning from time in the West (and Western food) will prepare themselves, in one way or another, for that compliment. Coke is reaching out to its Tanzanian constituency with this bottle cap, not by a particular name, rather by encouraging them that "you should not get thin".

Have a coke; don't get thin!